Fashion in the street. Fiction in reality.
I'm pleased to introduce the first issue of HAMILTON, a new independent fashion publication born from an idea I've been developing around photography, fashion and the relationship between people and the environments they inhabit.
HAMILTON starts with a simple thought: fashion doesn't necessarily need a studio, elaborate productions or artificial settings. It can exist in the street, in everyday places, in unexpected encounters and in the personality of the people wearing the clothes.
I wanted to approach fashion photography from a slightly different perspective. Less concerned with conventional fashion formulas, more interested in people, gestures, atmosphere and the visual possibilities of real locations.
For this first issue, I brought together three different photographic stories featuring Celine, Carmen and Andrea, photographed in different areas of Mexico City.
Celine's editorial takes place in Zona Rosa, Carmen's in Santa María la Ribera, while Andrea's photographs explore Coyoacán and San Rafael. Three different settings, three personalities and three ways of approaching fashion through photography.
All photographs in this first issue are by me, Alex Coghe. HAMILTON is conceived as an independent editorial project, with the ambition of developing its own visual identity and exploring fashion through a photographic language that remains personal, spontaneous and connected to reality.
This is just the beginning.
Get your free copy
HAMILTON Issue 01 is available as a free digital download.
You can read and download the magazine directly from my website.
DOWNLOAD HAMILTON ISSUE 01 — FREE
Thank you to Celine, Carmen and Andrea for being part of this first edition.
Discover more about the project here:
HAMILTON
Fashion in the street. Fiction in reality.
Photography and creative direction: Alex Coghe
